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Online Course

How to use your skills and resources in new ways

The Book

How Two Words Can Change Everything


How "This Could" Has Created Legendary Products


from what you already have.

Most of us have more needs than resources to meet those needs.

This Could is a catalyst to show you how the things you already have, from your skills to your surroundings, can be put to new use to increase innovation, reduce waste, and improve our capabilities without increasing consumption.

“This Could…” is a guide to unlocking the potential of existing objects, materials, skills, and all resources to increase resourcefulness, make the most of available assets, and help build a resilient future.

The book features Six Steps for How to Do More with What You Have: a 50-page section of insight, examples and worksheets to transform available resources into platforms of possibility.

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